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Monday, 2 September 2013

Useful Information About Email Marketing

By Abraham Joseph




Viral list building is kind of the holy grail of Internet Marketing. If you manage to find a way to create that viral reaction which seems to drive people to the signup form for your email list like moths to a flame it becomes very difficult to fail online.

Of course, before you start your email marketing campaign, there are a few things you need to keep in mind. One of the most important things to remember is that you need to get permission from people before you send them any emails.

If you send out unsolicited emails, you are taking a chance on being seen as a spammer. This can quickly ruin your reputation and make your brand very unpopular. Take the precaution of having people opt-in to your email list before you send them a single message.

Because of this, the first page is highly desirable real estate. If you can make sure that your website is on that first page, and preferably towards the top, you will get a lot more traffic. SEO techniques are designed to make sure that your site appears towards the top.

When you take a top level niche and divide it into its smaller sub-segments you can begin to formulate a plan about how to target each one individually through social media marketing and video marketing in order to generate a buzz for your list.

Keep your messages short and to the point. The customer should be able to glean the important information quickly. Long, rambling messages are unlikely to be effective. Use these tips to get the most from your email marketing campaign so you can boost your sales.




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